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most recent messages 6/17/2013 9:04:46 PM Sage Problem is, it works and it works very well. How many times has one started to read a news article that actually was an advertisment? Also, it is relatively inexpensive comparted to other... blog roll message boards chat The Service Mix is A-Changing Paul Korzeniowski, Technology Journalist, 6/18/2013 Comment now Retailers are constantly looking to lower expenses. One way has been moving customers away from telephone agents to online customer support. The Infectious Buzz of Partisan Bloggers Kishore Jethanandani, Market Researcher, 6/17/2013 Comment now 8 comments Bloggers are surfing a wave of social media in India. They stimulate the conversations that go viral. Sponsors fold their brand messages within a rubric broad enough for bloggers to choose their own angle on views. Most recent post, Sage, 6/17/2013 9:04:46 PM Problem is, it works and it works very well. How many times has one started... Choose the Hottest Media Channels Steve Ralston, Application Developer, 6/14/2013 Comment now 19 comments Knowing where to spend your dollars in media these days isn't easy given all the emerging trends. A recent report may be able to help. Most recent post, nashvillestephanie, 6/17/2013 2:10:50 PM I read a really good article earlier this year that detailed the reason MySpace... New Tools Tie Customers to Sales Pierre DeBois, Founder, Zimana, 6/13/2013 Comment now 4 comments Improved digital campaign measurement might top the wish list for marketers. If so, this year's new analytic solutions may seem like an early holiday gift. New features will help marketers make better decisions on customer and sales activity. Most recent post, Ali, 6/15/2013 7:29:38 AM @ Stephanie. you are right. its a budding career. I have seen some analytics are... CIOs Learn to Dance With CMOs Paul Korzeniowski, Technology Journalist, 6/12/2013 Comment now 35 comments Two executives, who in the past were often at loggerheads, are now forging a synergistic relationship, according to a CMO Council survey. Most recent post, Randomus, 6/17/2013 12:57:16 PM Tom: Agree with you and Krithi ... CIOs and CMOs need to work together more frequently,... Facebook Commerce Could Work for SMBs in India Anuradha Muralidharan, Marketing Consultant, 6/11/2013 Comment now 28 comments An interesting pattern among Indian shoppers is that after checking out online reviews, they do their actual shopping from brick-and-mortar stores. This has spawned some new social marketing tools. Most recent post, HaileyMcK, 6/17/2013 11:43:07 AM That truly is weird... And really based on nothing factual. It's well known that... Coupons Are Mobile's New Black Pierre DeBois, Founder, Zimana, 6/10/2013 Comment now 31 comments In my childhood days, I brought home the Sunday newspaper and clipped coupons from it. But like many people today, I tend to look for coupons delivered to my smartphone while I am on the go. Most recent post, Pierre DeBois, 6/13/2013 11:55:10 AM Maryam, I have also seen price differential at other retailers. Barnes and Noble... The Luxury Approach to Mobile Marketing Linda Rosencrance, Technology Journalist, 6/7/2013 Comment now 24 comments Your customers may love mobile shopping. But to keep them coming back, you need campaigns that don't overwhelm or annoy them. If you're a marketer, you know that's easier said than done. Most recent post, Randomus, 6/11/2013 9:28:17 PM Tom: Well, they both have pros and cons, but as small-business owners watch the... Argos en Route to Becoming a Digital Leader Gabrielle Pickard, Digital SEO Analyst, 6/6/2013 Comment now 17 comments With sales rising for the first time in five years, Argos's plan to transform itself from the UK's catalog king to a digital retail leader appears to be working. Most recent post, Gabrielle Pickard, 6/13/2013 12:30:42 PM I remember the pre-little kiosk days when you literally spent hours queuing only... At CVS, Clicks Look Like Bricks Maryam Donnelly , VP Marketing Services, Impact Marketing, 6/5/2013 Comment now 20 comments While many retailers are introducing mobile apps that are targeted toward smaller screens, CVS is taking a novel approach to its mobile app development -- a 3D store app. Most recent post, Randomus, 6/12/2013 2:10:47 PM Maryam: If CVS isn't widely marketing it, I don't know if anyone will end up using... India’s Automakers Take a Social Turn Kishore Jethanandani, Market Researcher, 6/4/2013 Comment now 21 comments The Indian car industry has taken an alternate route in its media strategy, turning from traditional TV to social media. It's now headed towards swarms of young customers on social media sites. Most recent post, Probir B., 6/11/2013 1:30:45 AM When it comes to cars, people like to avail the buzz. Social media is one of the... Next 5 blogs + All blogs All blogs most commented 35 CIOs Learn to Dance With CMOs Paul Korzeniowski, Technology Journalist, 6/12/2013 19 Choose the Hottest Media Channels Steve Ralston, Application Developer, 6/14/2013 8 The Infectious Buzz of Partisan Bloggers Kishore Jethanandani, Market Researcher, 6/17/2013 4 New Tools Tie Customers to Sales Pierre DeBois, Founder, Zimana, 6/13/2013 Conversations with Intel Retailers Say They’re Improving With Digitally Empowered Customers Rick Jacobsen, Customer Acquisition and Nurturing for Online Sales, Intel, 6/18/2013 Comment now Flawless. That's how retailers need to be across all consumer channels if they want to remain relevant and competitive. Digital Solutions Help Retailer & Customer Alike Rick Jacobsen, Customer Acquisition and Nurturing for Online Sales, Intel, 6/6/2013 Comment now 2 comments Shoppers are generating a lot of interesting data, and today's digital solutions can be amazingly powerful in collecting and analyzing it. So powerful, in fact, that the face of retail is being revolutionized. Most recent post, Tom Murphy, 6/12/2013 7:53:33 PM An old Intel story: I wrote a book for which I interviewed Andy Grove during... All Conversations with Intel blogs blog roll message boards chat 6/17/2013 9:04:46 PM Re: Content Marketing: Problem is, it works and it works very well. How many times has one started to read a news article that actually was an advertisment? Also, it is relatively inexpensive comparted to other advertising. The Federal Trade Commision... Sage on The Infectious Buzz of Partisan Bloggers 6/17/2013 4:12:48 PM Re: Content Marketing: Randomus, - I guess the liberties of bloggers stem from the fact that bloggers typically write opinion as opposed to reporting everything like journalists have to. Hence they can take sides and often their biases may be inspired by many things... Nnanci on The Infectious Buzz of Partisan Bloggers 6/17/2013 2:13:22 PM Re: Content Marketing: Randomus; The guidelines such bloggers follow are not journalism. They are engaged in content marketing. Journalists are ethically bound to do their best to avoid any potential conflicts of interest, and to disclose any such conflicts... Tom Murphy on The Infectious Buzz of Partisan Bloggers 6/17/2013 2:11:15 PM Re: Content Marketing: Stephanie: There's always been some of that in journalism -- and it gives the industry a bad reputation. Now there is a whole industry of content marketing that hires writers to create ongoing blog specifically to position companies... Tom Murphy on The Infectious Buzz of Partisan Bloggers 6/17/2013 2:10:50 PM Re: Social media: I read a really good article earlier this year that detailed the reason MySpace failed...the company was not run by technology experts. It was a perfect example of how entrepreneurs can get themselves in over their heads. We all have great... nashvillestephanie on Choose the Hottest Media Channels 6/17/2013 1:31:19 PM Re: Social media: Tom: I agree with you. Facebook is part of one marketing channel. Reaching consumers across multiple marketing channels is extremely important. Repetition and consistent communication is essential and smart marketing strategies still need to... Veera on Choose the Hottest Media Channels 6/17/2013 1:20:45 PM Re: Social media: Stephanie: It seemed inevitable that Internet users, used to having the latest and greatest technologies available immediately, are going to continue to adapt. It truly wasn't long ago when folks thought MySpace would reign supreme, then they... Randomus on Choose the Hottest Media Channels 6/17/2013 1:14:45 PM Re: Social media: Tom: Retailers can engage in marketing tasks through blogs, email, mobile marketing, search and apps other than social media. Veera on Choose the Hottest Media Channels 6/17/2013 12:57:16 PM Re: Data Reigns: Tom: Agree with you and Krithi ... CIOs and CMOs need to work together more frequently, but trying to blend the two roles would simply overwhelm the person. Even from SMB up to full blown enterprise organizations, both roles have different... Randomus on CIOs Learn to Dance With CMOs 6/17/2013 12:16:21 PM Re: Content Marketing: Tom: There is still a lot of bias towards certain companies, especially among bloggers, as the 'guidelines' bloggers follow are quite different than old school journalists from 10+ years ago. Randomus on The Infectious Buzz of Partisan Bloggers 6/17/2013 12:10:41 PM Re: Content Marketing: There's quite a bit of it going on. I've also noticed a sudden wave of people trying to pay writers for high-profile publications to sneak links to their sites in. I doubt most legit reporters/writers would risk their jobs for $50 extra or... nashvillestephanie on The Infectious Buzz of Partisan Bloggers 6/17/2013 12:01:32 PM Re: Content Marketing: Eventually, it will happen. India has a huge NGO population and this may well be among the causes they want to pursue. It has not happened yet. Going by the precedents in the financial industry, it will take a defining moment before it actually... Kishore Jethanandani on The Infectious Buzz of Partisan Bloggers Next 5 messages + All messages All messages blog roll message boards chat 6/14/2013 2:33:22 PM Coupons Are Back!: See you in the next room. Marianne Window Shopper 6/14/2013 2:31:06 PM Coupons Are Back!: Thanks to Tom and Pierre for a lively chat KrithiS Live to Shop 6/14/2013 2:30:15 PM Coupons Are Back!: Thanks for the chat! HaileyMcK Window Shopper 6/14/2013 2:30:00 PM Coupons Are Back!: @Rodney, GF beer, blech. Cider, yum! HaileyMcK Window Shopper 6/14/2013 2:29:56 PM Coupons Are Back!: My clock has 11:29...gotta run to my next chat. Please join me there or stay here and finish off the guacamole. Thanks everyone!! Please join us at 11:30 am PT Friday (2:30 pm et) on SaaSinTheEnterprise.com for a live chat about... Tom Murphy Blogger 6/14/2013 2:29:52 PM Coupons Are Back!: Greetings All! Welcome to today's chat! Please let us know who's here (and which of you brought the refreshments) Tom Murphy Blogger 6/14/2013 2:29:44 PM Coupons Are Back!: Thanks Tom. The post was a fun one to research and write. Openned my eye a bit. Pierre DeBois Blogger 6/14/2013 2:28:57 PM Coupons Are Back!: Tom, LOL. It happens everywhere. KrithiS Live to Shop 6/14/2013 2:28:49 PM Coupons Are Back!: Hey: A shoutout to Pierre who inspired this week's poll and this chat with his blog: Coupons are the New Black. Thanks, Pierre! Tom Murphy Blogger 6/14/2013 2:28:17 PM Coupons Are Back!: @Jenn. in some parts of the country, there are doubling coupons (not here hwere i am). Also they do tons of reasearch on what's on sale, what their personal savings, coupons etc. are--getting the savings to be huge. It's called "stacking" HaileyMcK Window Shopper Next 5 chats +		DCR information resources Content Provided by Intel Intelligent Framework Helps Retail level the Playing Field Solution Blueprint: Intelligent PCI Compliance Retail Solution Giving Customers What They Want: Security Plays a New Role 5 Retail Business Reasons to Leverage Mobile Innovations Industry Report: Intelligent Vending Machines are Forecasted to Grow at a 49% CAGR Intel® Core™ vPro™ Processor Enables Interactive Digital Signage for OFSC Growing the Digital Signage Economy Beyond $7 Billion Annually Solution Blueprint: Media-Saturn Group’s Digital Experience How CMOs & CIOs can work together to Revolutionize the Retail Market A Guide to the Benefits of Omni-Channel Retail Marketing All resources DCR flash poll All polls DCR solutions center BeaBloo DCR on twitter Follow us DCR on facebook

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